Browsing by Author "Loaiza Ramírez, Juan Pablo"
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Do consumers care about green supply chain management (GSCM) efforts? Analyzing the role of protected values and the Halo Effect in products’ evaluation
Loaiza Ramírez, Juan PabloWidespread efforts are being made to mitigate the environmental crisis mainly driven by human activities. From a supply chain management perspective, companies improve their sustainable performance while increasing their ...