Factores que afectan la competitividad en las MIPYMES de servicios en el municipio de Palmira- Valle del Cauca
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Ochoa Taborda, María Fernanda
Polania Paredes, Daniela Andrea
Vargas García, Lina Marcela
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Este artículo tiene como propósito determinar los factores que afectan la competitividad en las MIPYMES de servicios en el municipio de Palmira, Valle del Cauca. Las evidencias presentadas se basan en la información obtenida a través de un estudio descriptivo, utilizando a la entrevista estructurada como herramienta principal de recolección de la información, la cual fue aplicada a cada uno de los gerentes de las MIPYMES del sector servicios de la muestra escogida. Se caracterizaron los principales factores que afectan la competitividad de las MIPYMES de dicho sector, encontrándose que hay factores internos y externos que afectan la competitividad, como los son: la falta de componentes diferenciadores en los servicios ofrecidos, la falencia de innovación y la existencia de diversos impuestos que dejan pocas utilidades para invertir en las empresas, entre otras.
//Abstract: The purpose of this article is to determine the factors that affect competitiveness in MSMEs providing services in the municipality of Palmira, Valle del Cauca. The evidence presented is based on the information obtained through a descriptive study, using the structured interview as the main tool for collecting the information, which was applied to each of the managers of the MSMEs of the services sector of the chosen sample. The main factors affecting the competitiveness of MSMEs in this sector were characterized, and there are internal and external factors that affect competitiveness, such as: the lack of differentiating components in the services offered the failure of innovation and the existence of several taxes that leave few profits to invest in companies, among others.
//Abstract: The purpose of this article is to determine the factors that affect competitiveness in MSMEs providing services in the municipality of Palmira, Valle del Cauca. The evidence presented is based on the information obtained through a descriptive study, using the structured interview as the main tool for collecting the information, which was applied to each of the managers of the MSMEs of the services sector of the chosen sample. The main factors affecting the competitiveness of MSMEs in this sector were characterized, and there are internal and external factors that affect competitiveness, such as: the lack of differentiating components in the services offered the failure of innovation and the existence of several taxes that leave few profits to invest in companies, among others.