La RSE como estrategia emergente en las empresas colombianas: el caso de dos organizaciones del sector petrolero
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Tuta Sarmiento, Nicolás Fernando
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Trabajo de grado - Maestría
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EspañolFecha de publicación
2017-03-31
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Resumen
Existe una relación entre la estrategia emergente y la RSE que se puede explicar desde el Isomorfismo y el Institucionalismo. Las organizaciones observadas presentan prácticas de RSE orientadas a responder a las demandas contextuales del sector petrolero. A pesar de no tener lineamientos deliberados de RSE, las empresas logran adaptarse y atender a los requerimientos a partir de estrategias y prácticas emergentes para poder continuar su operación.
Abstract. There is a relationship between the emerging strategy and CSR that can be explained from Isomorphism and Institutionalism. The organizations studied present CSR practices aimed at responding to the contextual demands of the oil sector. Despite not having deliberate guidelines for CSR, companies are able to adapt and meet the requirements based on emerging strategies and practices in order to continue their operation.
Abstract. There is a relationship between the emerging strategy and CSR that can be explained from Isomorphism and Institutionalism. The organizations studied present CSR practices aimed at responding to the contextual demands of the oil sector. Despite not having deliberate guidelines for CSR, companies are able to adapt and meet the requirements based on emerging strategies and practices in order to continue their operation.